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Showing posts from February, 2025

Advertising CSP 3: Represent NHS Blood campaign

  1) What is an advertising campaign? . An advertising campaign is a series of advertisements that share a singular theme, message or idea. These are used to raise awareness of an issue or of the brand itself.  2) What is the objective of the NHS Represent campaign?  the NHS objective is to gain awareness for the people who suffer from anemia their goal is to increase the amount of coloured people who are donners as only 3% of black and Asian people are donners  3) What does this advert want people to do once they've seen it (the 'call to action')?  the adverts encourages more coloured people (eg - black and Asian ) as only 3% of coloured people are donners also  at the end of the advert the three chairs could represent the three races indicating that there is a place for all  4) Why is the advert called 'Represent'?  the advert is called represent as it wants more coloured people to represent their culture and support others of the same race as ...

Media assessment 2: learner response

  1) Type up your feedback in  full  (you don't need to write the mark and grade if you want to keep this confidential). EBI - revise film CSPs some errors in you response you also need to work on your approach to extended  2) Read  the mark scheme for this assessment  carefully (you'll need your Greenford Google login to access this). Write down the mark you achieved for each question: Q1:1 Q2:0 Q3:4 Q4: 2 Q5:2 Q6:6 Where you didn't achieve full marks, write WHY you think you missed out on the extra marks. Use the indicative content suggestions in the mark scheme to help with this. If you  got any media terminology wrong in the assessment you can make a note of it here. need to add more information as well as more media codes and terminology and cant make silly mistakes   3) Look specifically at question 3 - did you successfully write about both the preferred and oppositional readings? Did yo...