Introduction to OSP: Influencers blog tasks

1) What years did YouTube, Twitter and Instagram launch?

2005, 2006, 2010

2) What is the definition of an influencer?

A popular figure on social media that influences their audience

3) Give an example of an influencer and how many followers they have. Try and add some additional information, brand associations or other statistics if you can.

Mr Beast (Jimmy Donaldson) over 80 million followers on Instagram and over 350 million subscribers on YouTube and also has many brands like merch and chocolate brands

4) How big is the influencer industry according to the article?

$8 billion by the end of 2019

5) What are the problems associated with being an influencer?

Great expectations and personal life and action are surveillance 

6) Why is it suggested that audiences actually like being sold products by influencers?

They have a personal connection with the influencer - almost friend like and trust what the influencer says 

7) What representation of beauty is often found on Instagram or other influencer sites?

Unrealistic expectations edited by ai and filters of popular influencers as they want to gain views and likes 

8) What is YOUR opinion on influencers? Are they a positive or negative influence on our society and culture? Why?

I believe that influencers have a positive influence on society in most cases where they have a trust worthy positive and entertaining relationship with their audiences. However when the relation ship is built on brand deals with false advertisements it can negatively impact audiences causing them to spend money on things they don't actually desire through their friendship of influencer and audience 

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